Online Personas by Mark Zuckerberg on Free Online Video

In this round table discussion at the Commonwealth Club of California Wired editor David Ewing Duncan moderates a panel featuring Facebook Founder Mark Zuckerberg, former head of marketing for MySpace Shawn Gold, VP of Community Development for Second Life Robin Harper, and the founding CEO of LinkedIn Reid Hoffman. Delivered in 2006 when social networking and online personas were hitting the mainstream, this discussion covers a wide range of topics surrounding the implications of social media. All the panelists insist that these platforms are great ways to meet new people and reconnect with old friends. While Zuckerberg and Hoffman claim that their sites provide more efficient ways for relationship maintenance, the issue of addiction to these social sites and the possibility that they reduce productivity is also addressed. This discussion is an interesting starting point for considering what social networking actual means for humanity.

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