Learn how to manage, lead, and succeed...the Samsung way.
Based on 10 years of research and interviews with 80 top executives, the award-winning The Samsung Way is the first definitive guide to the groundbreaking management principles that transformed a lagging electronics company into one of the most successful brands in the world.
Combining professional insights from Samsung insiders with practical applications for managers, executives, and CEOs, this powerhouse of a book shows you how to:
- Speed up decision-making and execution, on a bigger scale.
- Create a convergence synergy among diversified businesses, while staying competitive in core businesses.
- Mix and match Western and Eastern management styles.
Also known as "The Three Paradoxes of Samsung Management", these seemingly contradictory goals are the keys behind Chairman Lee Kun-Hee's now-famous New Management Initiative - the business plan that drove Samsung to become the number one leader in mobile phones, televisions, semiconductors, and other electronics. A revolutionary - and time-tested - approach to innovation, Samsung's management principles will help you find the perfect balance of styles by combining the best of all worlds.
This ingenious, step-by-step guide shows you how to implement Samsung's proven techniques for grafting American business practices onto a Japanese system, thus keeping costs low and bringing about differentiation. You'll learn how to achieve both economies of scale and speed in this era of a hypercompetitive world. Best of all, you'll drive new ideas and innovations at every level of your company while building on your greatest strengths and successes.
That's the Samsung way.