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This Author: Harish Bhat
This Narrator: Arish Bhiwandiwala
This Publisher: Random House Audio

Tatalog by Harish Bhat

Tatalog

by Harish Bhat


Title Details

Author
Publisher
 
Unabridged Edition
Running Time
5 Hrs. 52 Min.

Description

Tatalog presents eight riveting and hitherto untold stories about the strategic and operational challenges that Tata companies have faced over the past two decades and the forward thinking and determination that have raised the brand to new heights. From Tata Indica, the first completely Indian car; to the jewelry brand Tanishq; and Tata Finance, which survived several tribulations, Tatalog, written by a Tata insider, reveals the DNA of every Tata enterprise - a combination of being pioneering, purposive, principled, and "not perfect".


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