More than twenty years ago, entrepreneur Stephen Schiffman launched his own business - D.E.I. Management Group Inc. - and built it into a major financial success. Now, Schiffman reveals his innovative business-building strategies in Make It Your Business - a complete and concise guide written specifically for the entrepreneur.Combining his revolutionary, user-friendly approach with real-life examples of his methods at work, Schiffman guides you through the four critical "threshold experiences" all entrepreneurs must cross to be successful:* Starting Out - the most important early issues and key questions
* Branching Out - making the most of your resource
* Finding Out - knowing your customers, and your marketplace
* Growing Up - the keys to managed change and growth